How to Measure Anything : Finding the Value of Intangibles in Business

LƯU Ý: THỜI GIAN CÓ HÀNG CỦA QUYỂN SÁCH NÀY CÓ THỂ LÊN ĐẾN 30 NGÀY.

Now up to date with new measurement strategies and new examples, The right way to Measure Something reveals managers how one can inform themselves with a purpose to make much less dangerous, extra worthwhile enterprise choices This insightful and eloquent e-book will present you how one can measure these issues in your personal enterprise, authorities company or different group that, till now, you might have thought-about “immeasurable,” together with buyer satisfaction, organizational flexibility, know-how danger, and know-how ROI. * Provides new measurement strategies, displaying how they are often utilized to a wide range of areas equivalent to danger administration and buyer satisfaction * Simplifies total content material whereas nonetheless making the extra technical functions out there to these readers who wish to dig deeper * Continues to boldly assert that any notion of “immeasurability” is predicated on sure well-liked misconceptions about measurement and measurement strategies * Exhibits the frequent reasoning for calling one thing immeasurable, and units out to right these concepts * Presents sensible strategies for measuring a wide range of “intangibles” * Gives a web-based database (www.howtomeasureanything.com) of downloadable, sensible examples labored out in detailed spreadsheets Written by acknowledged professional Douglas Hubbard creator of Utilized Info Economics The right way to Measure Something, Third Version illustrates how the creator has used his strategy throughout numerous industries and the way any drawback, irrespective of how tough, in poor health outlined, or unsure can lend itself to measurement utilizing confirmed strategies.