How to Set Up & Run a Fashion Label : Second Edition
Irrespective of how gifted you’re as a designer, if you will run a profitable style label you additionally have to learn about enterprise – from advertising and PR to manufacturing your assortment, and the place to search out the cash to finance all of it.
In The right way to Set Up and Run a Vogue Label 2nd version, Toby Meadows presents a no-nonsense information to operating your personal enterprise, whether or not it’s throughout the clothes, equipment or footwear sectors.
Full of ideas, case research and duties that can assist you analyse your self, your market and your product, the guide is designed for anybody wanting to begin their very own style enterprise.
This new, expanded version incorporates info on e-commerce, sustainability, 5 new case research and up to date photos all through.
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