LƯU Ý: THỜI GIAN CÓ HÀNG CỦA QUYỂN SÁCH NÀY CÓ THỂ LÊN ĐẾN 30 NGÀY.
Utterly up to date and expanded, the second version of David Airey’s Emblem Design Love incorporates extra of nearly every little thing that made the primary version so nice: extra case research, extra sketches, extra logos, extra suggestions for working with shoppers, extra insider tales, and extra sensible info for getting the job and getting it achieved proper.
In Emblem Design Love, David exhibits you how you can develop an iconic model id from begin to end, utilizing shopper case research from famend designers. Within the course of, he reveals how designers create efficient briefs, generate concepts, cost for his or her work, and collaborate with shoppers. David not solely shares his private experiences engaged on id projects-including sketches and ultimate outcomes of his personal profitable designs-he additionally makes use of the work of many well-known designers equivalent to Paula Scher, who designed the logos for Citi and Microsoft Home windows, and Lindon Chief, creator of the present FedEx id, in addition to work from main design studios, together with Transferring Manufacturers, Pentagram, MetaDesign, Sagmeister & Walsh, and plenty of extra.
In Emblem Design Love, you’ll study:
Greatest practices for extending a emblem into a whole model id system
Why one emblem is more practical than one other
create your personal iconic designs
What units some designers above the remainder
31 sensible design suggestions for creating logos that final
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