What unites Google and Fb, Apple and Microsoft, Siemens and GE, Uber and Airbnb? Throughout a variety of sectors, these companies are reworking themselves into platforms: companies that present the {hardware} and software program basis for others to function on. This transformation alerts a significant shift in how capitalist companies function and the way they work together with the remainder of the economic system: the emergence of ‘platform capitalism’. This guide critically examines these new enterprise types, tracing their genesis from the lengthy downturn of the 1970s to the increase and bust of the 1990s and the aftershocks of the 2008 disaster. It reveals how the basic foundations of the economic system are quickly being carved up amongst a small variety of monopolistic platforms, and the way the platform introduces new tendencies inside capitalism that pose important challenges to any imaginative and prescient of a post-capitalist future. This guide can be important studying for anybody who desires to grasp how essentially the most highly effective tech corporations of our time are reworking the worldwide economic system.”
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