This ground-breaking new e-book supplies a novel, in-depth evaluation of the BBC Asian Community, the BBC’s nationwide ethnic-specific digital radio station within the UK. Gurvinder Aujla-Sidhu affords an perception into the inner manufacturing tradition on the radio station, revealing the challenges minority ethnic producers confronted as they struggled to create a cohesive and distinct ‘neighborhood of listeners’. In addition to the variations of opinion that emerged inside the inter-generational British Asian workers over methods to deal with the viewers’s wants, the e-book additionally reveals the methods wherein ‘race’ is managed by the BBC, and the way the tradition of managerialism permeates recruitment methods, music playlists and mom tongue language programmes. In-depth interviews unveil how the BBC’s ‘gatekeeping’ system limits the dissemination of authentic journalism about British Asian communities, by way of the marginalisation of the experience of narratives created by the community’s personal minority ethnic journalists.
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